ARDOQ REBRANDING
Client: Ardoq
 Ardoq Rebranding |  SoMe posts & Banners | Ardoq |  Guide | Ardoq |
|---|---|---|
 Brand Board | Ardoq |  Tote Bag Merch | Ardoq |  Hoodie Merch | Ardoq |
 Flyers & One-Pagers | Ardoq |  Conference Booth | Ardoq |
Brand Identity | Marketing Design | Event Design | Print Collateral | Rebrand Rollout | Creative Ops
Since its modest beginnings in 2023, Ardoq, an enterprise architecture tool, has recognized the need to realign its brand to reflect the company's current vision and core values. During 2022, several departments at Ardoq underwent a 7-month comprehensive rebranding process in collaboration with the Norwegian branding agency The Brand Project. This endeavor resulted in a fresh appearance and identity, as well as a repositioning strategy aimed at distinguishing itself from competitors: "We love change. Said no one ever. We are here to change that."
The new visual identity symbolizes the company's evolution from a promising start-up with a remarkable product to a comprehensive tool that empowers organizations to confidently embrace and drive change. The rebranding embraces Ardoq's principles and values, exemplifying simplicity and change as its core attributes. This collection of work showcases the spectrum of Ardoq's visual rebranding across various platforms and media.
2022-2023
